QUEENS QUINOA
Engagement Rates
Queens Quinoa, a leading manufacturer and supplier of high-quality quinoa in India, sought to elevate their brand presence to match international standards. BigBox Social stepped in with a comprehensive 360° marketing strategy, driving substantial revenue growth and building a strong online presence for Queens Quinoa.
About Queens Quinoa
Queens Quinoa specializes in the cultivation and distribution of premium quinoa products across India and international markets. With a focus on healthy, organic food, they are committed to delivering top-notch nutrition to consumers globally.
The challenge
Queens Quinoa faced multiple challenges, including the need for a website that could meet international standards, enhance user experience, and drive sales. Additionally, the brand required a strong digital marketing strategy to increase visibility, generate leads, and grow its eCommerce business. Their existing digital presence was fragmented, with limited engagement across channels.
Services Used:
STRENGTH IN NUMBERS
Business impact
BigBox Social delivered a holistic solution with the following key components:
- Custom Website Development: Designed a modern, responsive website using Figma and WordPress that adhered to international standards and offered a seamless shopping experience.
- 360° Marketing Strategy: Implemented a full-fledged marketing approach, including:
- Social Ads: Targeted campaigns across platforms to reach health-conscious consumers.
- SEO: Optimized the website to drive organic traffic.
- Content Planning: Developed a strategic content calendar to engage users.
- Amazon eCommerce Solutions: Enhanced product listings and advertising on Amazon.
- Buyer Personas: Created detailed buyer personas for more personalized marketing efforts.
- Social Media Calendar: Curated posts to keep audiences engaged across social platforms.
- WhatsApp Marketing: Used WhatsApp for direct communication with customers.
- Influencer Marketing: Collaborated with health and fitness influencers to expand brand reach.
Revenue Growth
Increased Organic Traffic
Growth in Ecommerce sales
Esteemed digital marketing solutions
BigBox Social’s integrated marketing approach not only strengthened Queens Quinoa’s position as a market leader but also created a sustainable, scalable business model that continues to deliver consistent monthly revenue. This case demonstrates the power of a 360° strategy in building a brand from the ground up while driving significant growth.
“Numerique has become an extension of our marketing team. They provide us with a robust digital strategy that we wouldn’t have been able to achieve without their support. Our marketing team is small, but with Numerique, we can accomplish so much more.”
- Search engine optimization (SEO)
- Pay-per-click (PPC) advertising
- Social media
- Web design
+40 %
Ecommerce
growth
236 %
Increase in organic sessions
131 %
Increase in organic contact form submissions
